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Digital Arts, B.A.

Program Description

The Digital Arts (DArt) program challenges students to wed their creativity to a variety of technical and professional skills in order to make thoughtful and effective computer-generated imagery. It prepares students for exciting and dynamic careers in any business that has visual communication needs, no matter what the size or focus of the business.

Students emerge from the DArt program able to produce graphic design, web design, 2-D and 3-D animation, and audio and interactive design. They gain the aptitude to deal confidently with emerging technologies, such as augmented and virtual reality design.

Our program offers:

  • A strong foundation in visual design;
  • A series of courses to introduce and then deepen a student's technical skills in areas such as animation and web design;
  • Coding skills to create more versatile websites;
  • Seminars in which students interact with professionals working in the field;
  • Opportunities to cultivate a professional work ethic, including how to work as part of a creative team and to deal with client needs;
  • Small classes and accessible faculty advisers and mentors;
  • Prospects to interact with real-life clients in select internships and to develop a work portfolio before graduating;
  • Close contacts with an engaged and successful alumni;
  • Fully equipped labs in which to learn in community with your fellow students.

Why Take This Major?

Studying DArt at La Salle means that you will be given ample opportunity to:

  • Understand what makes good visual design;
  • Find your own personal aesthetic;
  • Learn when and how to match the correct technology to generate the intended visual effect;
  • Be aware of the implications of visual design on your audience and on society in general;
  • Gain the professional skills necessary to work as a team with fellow designers, and to address the needs of a client.

Our alumni take on the following roles in the workplace, singly or as part of a team:

  • Graphic Designer
  • Animator
  • Video Editor
  • Digital Media Producer
  • Illustrator and Comic Artist
  • UI/UX Designer
  • Interactive Designer
  • Front-end Web Developer
  • Creative Strategist
  • Data Management Coordinator
  • Founder/Owner of Design Business

They have found employment at: Comcast, Forbes, Vanguard, Independence Blue Cross, Kaiser Permanente, Trellist Marketing and Technology, American Basketball Association/Philly Spirit, Disney ABC Television Group, Anthropologie, Live Nation Entertainment, Think Brownstone, and Digitability.